My experience
My experience covers welcome sequences, product launches, and re-engagement flows for both B2B and B2C brands.
Types of emails I write
- Welcome series: Introduce new subscribers and set the tone for your brand relationship.
- Newsletters: Keep your audience informed, inspired, and engaged with consistent value.
- Promotional campaigns: Drive sales and highlight offers without sounding pushy.
- Lead Nurturing sequences: Build trust and guide potential customers toward a decision.
- Abandoned cart emails: Reconnect with users who left items behind and encourage completion.
- Re-engagement campaigns: Win back inactive subscribers or customers with tailored messaging.
- Transactional emails: Add clarity and warmth to confirmations, updates, and notifications.
My focus
I focus on creating email campaigns that feel intentional and human at every stage. That means writing subject lines that spark curiosity, messages that speak to motivations, and calls to action that feel natural.